Tourism marketing and its effect to achieve economic development sustainability case study Tunisia 2010/2019

Fathi benamar, Hadj belgacem ferhat

Abstract

This study summarizes the importance, effect and role of the tourism marketing to achieve economic development sustainability in Tunisia focusing on  the period 2010/2019 before the revolution 14/01/2011 for achieving the study aim, researchers used many economic and social indicators based on analytic descriptive approach. The study findings through the given presentation of the social and economic indicators as well as analysing the tourism sector in Tunisia at that suggested period didn’t affect on progress achieved averages whereas it is particularly depended on external dept and strict compliance with International Monetary fund.

On the basis of that findings, the researchers recommend that boosting and motivating the motorcycle tourism Marketing in order to restore the strategic Tourism stature and activate its position to achieve the economic progress in Tourism without ignoring both health and security aspects.